Expo & Event Activations That Turn Footfall into Pipeline
A key offering within our Digital Experiences pillar — interactive digital booths with AR/VR, gamified engagement mechanics, and measurable lead-capture systems engineered to maximise ROI at trade shows across Malta and Europe.
What We Deliver
End-to-end solutions engineered for performance and growth.
Interactive Booth Design
Bespoke exhibition stands with touchscreens, motion sensors, and immersive digital walls that draw attendees in and keep them engaged with your brand story.
Digital Installations
Large-scale LED displays, projection mapping, and interactive art pieces that transform any venue into an unforgettable brand environment.
Lead Capture Systems
NFC-enabled badge scanning, QR-code registration flows, and real-time CRM integrations so every handshake converts into a qualified lead.
AR Photo Experiences
Augmented reality photo booths and selfie stations with branded overlays, filters, and instant social sharing that amplify your reach organically.
Gamified Engagement
Spin-to-win wheels, trivia challenges, leaderboards, and interactive games designed to maximise dwell time and create memorable brand moments.
Post-Event Analytics
Comprehensive dashboards covering foot traffic, engagement heatmaps, lead quality scores, and ROI metrics so you can prove event value to stakeholders.
VR Product Showrooms
Transport attendees into fully immersive VR showrooms where they can explore products, environments, and brand stories in 360 degrees — ideal for launches, demos, and high-value prospect engagement at expos.
Why Choose Born Digital
Turnkey Event Solutions
From concept to teardown, we handle every aspect of your digital activation — design, build, logistics, and on-site technical support across Europe and the Mediterranean.
Measurable ROI
Every interaction is tracked. Real-time dashboards give you live lead counts, engagement metrics, and post-event reports that justify your investment.
Malta & Mediterranean Expertise
Based in Malta with hands-on experience at SiGMA, iGaming expos, and Mediterranean trade shows, we understand the regional event landscape inside out.
Scalable Technology
Our modular tech stack scales from a 3x3m booth to a full exhibition hall, reusing components across events to keep costs predictable.
Client Satisfaction
Avg. ROI Increase
Load Time Target
Projects Delivered
Technology Stack
Built with industry-leading technologies.
Frequently Asked Questions
What types of events do you support with digital activations?
We deliver activations for trade shows, expos, product launches, conferences, brand pop-ups, and corporate events. Our Malta-based team has extensive experience at SiGMA, iGaming conferences, and Mediterranean trade fairs, and we deploy across Europe and beyond.
How far in advance should we start planning an expo activation?
For a standard interactive booth, we recommend 6–8 weeks of lead time. Larger installations with custom hardware, projection mapping, or AR experiences typically need 10–12 weeks. That said, we have delivered rapid-turnaround projects in as little as 3 weeks when timelines are tight.
Can you integrate lead capture with our existing CRM?
Absolutely. Our lead capture systems integrate with Salesforce, HubSpot, Pipedrive, and most major CRMs via API or webhook. Leads flow directly into your pipeline in real time, tagged with source, engagement score, and session data.
Do you provide on-site technical support during the event?
Yes. Every activation includes on-site technical staff for setup, monitoring, and troubleshooting throughout the event. We also provide a dedicated project manager as your single point of contact from planning through to post-event reporting.
What metrics can we track from an expo activation?
Our analytics cover foot traffic and dwell time, interaction counts per touchpoint, lead capture volume and quality scores, social shares from AR photo experiences, game completion rates, and overall booth ROI. All data is available in a live dashboard and a comprehensive post-event report.
Ready to build something exceptional?
Let's discuss how Born Digital can engineer your next digital product for performance, scalability, and conversion.